Voice Marketing: The Psychology of Solving Marketing Tasks
A person always draws a psychological portrait of someone with whom he is involved in communication. This portrait is created from a wealth of data. A voice can tell a…

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Typical Budgeting Mistakes
For modern companies, the urgent task is the introduction and development of a budget management system. However, even in those firms where the budgeting process is sufficiently developed, employees often…

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Motivation problem
The problem of staff motivation is still popular, but is increasingly losing its relevance. The modern practice of personnel management increasingly connects the effectiveness of employees not with the psychological…

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you think about

What makes us feel good about work?

What motivates you to work? Contrary to popular belief, this is not only money. But it is not only pleasure. It seems that most of us are thriving, constantly moving forward and feeling purposeful. The behavioral economist Dan Ariely presents two instructive experiments that show our unexpected and nuanced attitudes toward meaning in our work.

Transcription of Dan Ariely’s performance at the TED venue:
Today I want to talk a little about work and workers. When we think about how people work, we imagine people as rats in a maze. Money is the only thing people care about, and when we pay people, we can order them to work on this or that. For this reason, we pay bonuses to bankers and pay in various ways. In fact, we unusually simplify the view of why people work and what the labor market looks like. Continue reading

The problem of the interaction of technological and economic transformations
The article discusses issues related to the paradigm of independent research of technological and economic transformations. The author comes to the conclusion that in modern conditions the technological innovation process…

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The Great Crises: The Great Rise of the 1850s
The economic recovery of England had a beneficial effect on the countries of Europe. From the middle of 1849, the industry of Germany and France began to operate. At the…

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Founder of the automobile holding Almaz Group, about 6 myths of the automotive industry, its future and the life of retailers
Even after 25 years in the auto business, I try to look at the world with wide eyes. Change has become the essence of our lives, so we need to…

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Typical Budgeting Mistakes
For modern companies, the urgent task is the introduction and development of a budget management system. However, even in those firms where the budgeting process is sufficiently developed, employees often…

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